Media16 has been established to offer a parallel solution to programmatic advertising. We work with a range of publishers and aim to provide non-intrusive, contextually relevant advertising which is geared to seamlessly fit with the existing fabric of the channel. Our experience lies in helping specialist publishers generate revenue from relevant advertisers looking to reach a specific and very passionate audience.
A USP of the business is our access to brands and media agencies, capitalising on the excellent reputation and business structures already established by our sister company Media15.
We specialise in CTV, OTT and VOD and offer digital consultancy, guiding our publisher clients to select the right advertisers and the right advertising formats to enable them to generate revenue while at the same time maintain and grow their audience. There is an opportunity to leverage our extensive experience and provide a more personal approach in what is fast becoming a commoditised environment.