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Media16

Connected Advertising

Media16 connects brands with communities across the CTV marketplace. We exist to help brands connect with engaged audiences through curated CTV advertising opportunities.

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About us

CTV & FAST advertising sales house

With a wide portfolio of channels across all major UK platforms, we offer quality CTV inventory to advertisers and their agencies looking to reach specific audiences and venture into this data rich space.
Our USP
Exclusive inventory sales on two major FAST platforms, Philips TV & Virgin Media, dominating a significant share of the UK's FAST TV market
Our portfolio
Consists of 150 channels with access to over 100 million monthly impressions.
Our partners
Samsung TV Plus, Virgin Media, Philips, LG, and Freeview.
Our publishers
Talking Pictures TV and Narrative (Great! Movies & POP Kids)

Advertising sales

Sell advertising on CTV, OTT & VOD
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Consultancy

Help channels secure distribution across all FAST TV platforms
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Content Distribution
Provide fully accountable end-to-end campaign management
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Our publishers

Exclusive inventory sales for major CTV publishers:

Partners and Publishers
We are able to reach two key audiences - Kids & Adults 55+

“Following a test across the portfolio of Media16 channels, we saw some excellent returns for one of our clients. The cost per response delivered was around 4x better than linear TV.

Considering the month as a whole, Media16 was 69% more responsive than the campaign average. In summary, it was a great success and something we will continue in the future.”

Tim Newis - Dentsu Aegis

“Media16 offered an excellent CTV opportunity that met the client’s needs in order to test it as a channel. Using response data provided by Media16 that links up with our attribution tools, we have seen cost-efficient incremental consumer response, supplementing our already-extensive DRTV activity. We intend to continue using it through 2024.”

George Solman - MediaLab

“The CTV environment continues to index the highest to ABC1-1644, which makes up the core audience for Curry’s.

The use of these allows us to tap into changing viewing habits and behaviours and keeping on top of trends, whereby linear viewership is replaced with on-demand viewing.”

Britney Ogarra - Spark Foundry

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Want to find out more? Get in touch today.

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